SEO Search Engine Optimisation : SEO
# Push targeted traffic to your website
# Increase online sales and brand awareness
# Track performance of online activities vs. competitors
SEO (Search Engine Optimisation)
Why use SEO?
- You have a website and want to use it to sell more products online/ generate more targeted leads, increase brand awareness
- You want to gain a competitive advantage online
- You want to reduce the amount of money you spend on paid-for-online-advertising (PPC Pay Per Click) and wish to increase your site's visibility in natural search
- You are concerned at the deteriorating economic climate and your gut instinct tells you that you need to take proactive action
SEO: (Search Engine Optimisation) What we do
- Undertake an extremely thorough and rigorous audit to analyse your site's effectiveness vs. your competitors
- Optimize meta tags and website structure
- Optimise website copy for Search Engines
- Develop 'quality' links to your site
- RSS Product feeds
- Continually improve your site's SEO effectiveness using web analytics
SEO for Social Media: (Search Engine Optimisation) What we do
- Blog Optimisation: Optimisation of corporate / brand-oriented / product focused blog and submission to blog directories.
Ideally; our involvement with any blog optimisation takes place from the very outset; i.e, from the point at which you are either contemplating or have taken the decision to set up a blog.
From experience, we strongly advocate our being involved in the entire development process as we can advise not only on the choice of blogging platform to use, but can also recommend blog designers who will not only create the aesthetic feel and look you require, but will also use super search engine friendly coding. (*n.b.: we have no financial relationship with these designers and are entirely independent and, accordingly, objective)
We find that this level of involvement and attention to detail tends to yield far better results. - Video Optimisation: Optimisation of meta data and submission to video sharing resources (e.g.; YouTube, Blinkx et al) & RSS feed directories
- Podcast Optimisation: Optimisation of meta data (ID3 tags) and submission to podcast directories and other online audio resources (e.g.; iTunes) & RSS feed directories
We also do the following, subject to your specific requirements:
SEO Site Re-Design: (Search Engine Optimisation) What we do
If you are considering an entire site re-design, we strongly suggest our involvement in the process, ideally from the outset so that we can advise on search engine friendly site structure and coding recommendations.
We are happy to work with your chosen designers or alternatively can recommend website designers who specialise in super search engine friendly coding.(*n.b.: we have no financial relationship with these designers and are entirely independent and, accordingly, objective)
What We Do:
